In Bed With...Elizabeth Villa, Founder of Do The Good Stuff ✨

Moonlit's In Bed With... Series is a collection of intimate interviews with tastemakers, core-shakers, and the people we love. We explore what keeps them up at night, in addition to their sleep secrets.  

Portrait of a woman smiling and sitting on a couch

Elizabeth Villa is a 29-year-old entrepreneur living and working in Los Angeles. Elizabeth recently started Do The Good Stuff (DTGS), changed her marital status, and started a new life on her own. Her experiences have made her an advocate for pursuing health and wellness on your own terms as a way to claim your space in the world. 

Q: Hi Elizabeth! Can you share with us a little on why you created Do The Good Stuff?

I started Do The Good Stuff  to make personal wellness possible for people like me - people who want to manage stress, have more energy, and get to know their bodies better, but don’t need to know what Gisele is eating to do it. No offense to Gisele, but being healthy isn’t one-size-fits-all and it’s not about blindly following the latest trend or expert advice. It’s about listening to yourself, owning how you feel, and doing what you need to take better care of your body💖

Q:  You’re a solopreneur (solo entrepreneur), what keeps you motivated and inspired to keep DTGS going day in and day out?

It’s a combination of two things: people and progress. I schedule time with people I admire throughout the week. I know I’ll be inspired whether we’re dreaming up big ideas together 🌟 or even if I'm just hearing about what they’re working on. I also embed a lot of little victories in my day to feed off of that progress. I do that with a morning routine that celebrates little tasks, like making my bed or throwing a banana in the blender with some protein powder for my morning smoothie. 

Q: What’s the kookiest thing you’ve done in the name of DTGS? (unusual wellness treatments, wrangling an interviewee, trying out out-of-the-box food ingredients, etc)

Posting a video of my epically terrible attempts at a handstand is pretty high up there. 🤦 You’re welcome. 

Q: DTGS houses a wide variety of guides, articles and resources. Which ones would you direct new readers to?

My favorite thing we create is our Check-In Quiz that’s all about helping you check in with yourself. It starts by asking how you feel and follows up with tips for feeling better. We’ve also published some great articles about figuring out why you’re lacking energy, going to the gynecologist, and the struggle to get a diagnosis when everyone’s telling you you’re fine💪

Women chatting on a couch and smiling
The Feel Good Series, Photo Credit: Bree McCool Photography

Q: Naturally, since DTGS is a site, you dedicate many hours to being plugged in. How do you relax and destress when things are really hectic?

As much as it pains me to say, exercising regularly (you know anywhere from a walk around the block to a 30-minute HIIT workout) is the best way I know how to relax and destress. 🏃 It gives my body permission to move through all the stress she holds for me. I’m also really committed to making meals completely work free and away from my desk. It’s a nice way to carve out a little bit of time for myself. 🥪🍴

Q: What were the biggest learning curves when it came to creating the platform?

Honestly it’s all one big, never-ending learning curve that has taught me so much. The biggest lessons I've gleaned so far were to trust my vision, to be brave enough to let things develop over time, and to stop trying to do everything at once but just focus on the next upcoming thing. 🙏

Elizabeth Villa at The Feel Good Series event of Do The Good Stuff

The Feel Good Series, Photo Credit: Bree McCool Photography

Q: What’s on deck for DTGS?

We’re doing a series of events called The Feel Good Series with Savoir Collab that’s all about owning how you feel and redefining what it means to take care. Our next event is on August 11th called The Sex Talk You Never Had – an IRL toolkit for personal sexual wellness and pleasure. If you’re in LA and want in on this adult sex talk, we’d love to have you there!


Q: Do you have a morning routine that gets you up and at ‘em? Take us through!

Yes! I wake up, brush my teeth, make my bed, take my herbs, go for a run, make a smoothie and my coffee , take a shower 🚿 and finally get settled at my desk. I love that it has everything I need to start my day but is simple enough to keep up with.☀️

Q: What keeps you energized throughout the day? How do you get over a mid-day slump?

The afternoon slump struggle is so real for me. When I start to feel it I don’t force myself through it but find a way to switch things up instead like getting up to do the dishes, going for a walk, or doing some foam rolling.

Q: Which book are you devouring currently and what’s that one book you can read over and over again?

Currently reading Ronan Farrow’s War On Peace but could read Trevor Noah’s Born a Crime on repeat… and maybe have. 📚

Q: Take us through your nighttime routine. How do you wind down for a good night’s rest?

My nighttime routine officially begins when I brush my teeth. 🌙 It’s actually the part of my AM and PM routine that tells me it’s time to get up or wind down. After that I wash my face, put on my PJs, and get my diffuser set up with lavender.💜 If I’m making good choices, then I turn the light off, grab my book and book light, and get cozy for bed. Sleep usually comes within 30 minutes to an hour after that! 😴

Q: Do you have any favorite productivity apps/tools? How do you keep organized and centered?

My favorites are Trello and Focus Keeper. I also dabble in the Self Journal from Best Self when I’m feeling tactile.

Q: Nighttime beauty greatest hits?

Some favorites are my Glossier Milky Jelly Cleanser, Mario Badescu Drying Lotion, and of course that Moonlit Midnight Shift Overnight Oil



My ideal # of hours of sleep is: 7

But in reality, I actually get: 5-6

I start winding down for bed around 10 PM

Best season for sleep is: Winter ❄️

How many pillows: Always One 

AM or PM?: AM 🌻

Nightcap?: Rarely

Bad sleep habit: Reading on my phone

Good sleep habit: Diffusing lavender essential oils 

Side/back/stomach sleeper: Stomach

Mantra/Motto: Step into the sun (H/T Dear Evan Hansen) 

Which IG profiles keep your feed inspired/motivated: @cleowade  @arlanwashere  @jengotch  @nayyirah.waheed